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The Digital Set-Top-Box Decision and Your Interactive Business

INTRODUCTION Choosing the right set-top box (STB) for digital pay television is a complex decision, which a broadcaster has to make carefully. It is even more important for a broadcaster planning to generate additional revenue by offering interactive TV services. This paper examines the impact of interactive applications on the cost and the performance of the STB. WHAT IS AN STB? The set-top box is designed to receive the television signal, run the interactive applications and pass them to the TV. Its hardware and software depends on the nature of those signals and applications. Each broadcaster follows a ...

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