The 2002 Vanguards

Published Sunday, December 01, 2002

In a tough economic market, innovation can be the first thing to suffer. But business consultants often suggest that bad times are in fact the best times to innovate. Writing in the Harvard Business Review, consultant Darrell Rigby advocates using lean times to build on core values and even grow, rather than diving headlong into austerity and starving the future. “More companies fail after a downturn than during one,” he says, because they have not used the downturn to “become who they want to be in the upturn. Smart companies look beyond the storm and even find ways ...

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