Polecam

Published Monday, May 18, 2009

Leave it to someone who has to use a piece of gear to figure out the best way to improve it. That’s the concept behind Polecam and its jib, which turns up in sports and documentary productions. The United Kingdom-based company, which was founded in 1998 by cameraman/director Steffan Hewitt, came about when he had to direct a series of windsurfing commercials in Hawaii. With no readily available rig to allow him to shoot wide-angle sequences directly in front of a windsurfer in ...

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